Each culture has its own take on the rules of communication and fundraising.

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How do we become more intentional in our communication with those who support our cause?

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Knowing what works allows you to do more of it.

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The great field of philanthropic encouragement is best done in community.

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The ability to execute is often what separates the short-term development officer from one with a future.

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Any hint of unethical or scandalous activity can create a fundraising maelstrom from which it may take years to recover.

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The fact is that every nonprofit exists to meet needs; need alone won’t move a donor or prospective donor to action.

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In fundraising, intuition can lead us into making costly mistakes.

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Fund raising has its own rules, and most marketing folks find themselves struggling until they discover this ego-bruising truth.

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Rule 1: There Are Rules

On October 24, 2012 By

Following the rules won’t guarantee success, but not following them will likely lead you to a much longer learning curve and quite possibly failure.

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